The Golden State

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Opening Night Cheese Tasting

The Golden State

“Eureka! There’s gold in them thar hills.” That was the cry of the 49ers who came to California in the 1800s looking to score a fortune in the gold rush. Now up in the hills of Marin and scattered throughout the state, is gold of different kind. It still of the land, but in the form of milk and dairy products.

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Northern California has long been considered a food epicenter – focusing on family owned farms producing organic product. The establishment of the Marin Agricultural Land Trust (MALT) helped assure that the area of Marin would continue to support farmers and green space rather than being overrun by condos. You can learn more about MALT here: http://www.malt.org/

The call of gold lured me and Wally to load up our wagon and head up north to those very same hills in March to attend and help with the California Artisan Cheese Festival which was held in Petaluma from March 22nd-24th.

The weekend was filled with tours of local cheese makers’ facilities and farms, seminars (beer and cheese at 9:30 am anyone?), tastings, meals, and a Marketplace on Sunday. We attended our first festival last year and immediately became members of the Guild which gave us the opportunity to help set up and run their booth at the Marketplace. Having to be there at 9 am was difficult, but talking about the work the Guild does and the classes they offer in conjunction with the College of Marin was gratifying.

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New Kids on the Block Seminar

Since we teach classes and hold tastings in our shop, we like to get as much insight as we can from the Cheesemaker perspective to share with our students. This lead us to the New Kids on the Block Seminar early Saturday where we got to listen to and ask questions of four Cheesemakers who were bringing new cheese to the market. They spoke frankly about their development process and the challenges in introducing a new cheese to the American public. Janet Fletcher of the San Francisco Chronicle lead the discussion with the cheesemakers and asked pointed questions to keep the info flowing. One of our favorite new cheeses is Point Reyes Bay Blue. Cuba, the cheesemaker for Point Reyes, talked about how he has refined this recipe for years before releasing it. While visiting Point Reyes two yeas ago we had the opportunity to try it in its first stages! Patience pays off. The new Bay Blue is astounding and already winning awards. But it took over two years to get it right! That is a lot of time and effort. We felt fortunate to be able to experience its evolution, it gave us terrific insight into the process of taking a pretty good cheese and turning it into a great one.

New Kids on the Block

New Kids on the Block

Luckily for our Fancifull Customers we have an in with the dairy, so they shipped us a wheel even though it isn’t in wide distribution yet. Nice to have friends in high places.

Toward the end of the seminar, our moderator, Janet Fletcher, let us know that she had just released her latest book: Cheese and Beer . I bought one immediately (and had her sign it). It has lots of information that should contribute to some tasty classes at Fancifull in the near future.

At lunch, we shared our table with the folks from Cypress Grove, another of our favorite cheese companies. Wally would eat Humboldt Fog every morning if he could and I have to say the same about Midnight Moon.

The afternoon held a wine pairing seminar with old world and new world cheese and wine. Old World basically means Europe while new world speaks to the U.S. and Australia. The class was very similar to what we offer in our classes at Fancifull but it was fun to be a student rather than the teacher. There is always so much to learn and Laura Werlin, author of several books on cheese, was a terrific tour guide.

Laura Werlin, our fearless leader

Laura Werlin, our fearless leader

This cheesy weekend left us brimming with ideas and new product to bring into our shop. There is just so much great cheese out there, how do we sell it all? Answer: One wedge at a time.

OId World/New World Wine and Cheese

Old World/New World Wine and Cheese

How to Assemble a Great Cheese Platter

Cheese, Salami, and Nuts

 Pick 3-4 Cheeses to serve. A general rule is 4 ounces a person but it depends on the time of day and what else you are serving with it.

Vary the consistency of the cheese: a soft fresh cheese, a semi hard and a harder cheese like Parmesan.
Provide three different milk types: a goat, a sheep and a cow’s milk for variety.

Serve at room temperature. Leave the wedges whole with a knife to cut, or cut a few slices to get it started. Decorate the platter with grapes, cucumbers, apple slices…
A nice jam to serve with it would be fun, like Laura Ann’s Blackberry Bayleaf or Raspberry Habanero! Serve with fresh bread. You can also add some simple crackers or a nice crostini.
Open a bottle of wine!!

Suggestions: A Fresh Goat Cheese or Crottin, Point Reyes Toma, Aged Gouda, Ossau Iraty Sheep Cheese
California Cheese: Cowgirl Creamery Mt Tam, Central Coast Creamery Goat Gouda, Fiscalini Bandaged Cheddar, Cypress Grove Lambchopper
American: Nettle Meadow Kunik from N.Y. (a creamy blend of Goat and Jersey Cow milk), Beehive Cheese Barely Buzzed, Utah (rubbed in coffee), Beecher’s Flagsheep, WA (voted best cheese by the American Cheese Society).

We have a great selection of cheeses in our store. Need a basket with fresh cheese? Try our Cheese 101 Gift Basket or check our Gourmet Gifts page for other delicious gifts.
Need help? Come to our store or call us at 855 313 5680.

Terroir

Terry August in Burgundy at the Romanée-Conti Vineyard

Recently, at the Fancy Food Show in San Francisco, I was being instructed by a man, bordering on zealot, as to how to try his chocolate. He had what is known as Single Origin chocolate bars, bars made with cacao beans from a specific region of the world. In this case he was talking emphatically of specific plantations. “No, try this one next,” he said, gesturing to the end of the row. “But first rub it and smell, then put it in your mouth, inhale and notice the strong scent of blueberries.” Okay, okay… But, oh wow! A strong taste of blueberries and chocolate indeed. The next bar, from Ecuador, was all about green bananas. The Venezuelan was dark and earthy. Why such a startling difference in taste?

The French word terroir (tair-wah, literally soil), often used in discussing wine, explains a lot of the variation. The idea of terroir is that a specific place, the soil, water, flora and fauna and other factors, makes itself known in the foods that are grown there.
A chardonnay grape grown in France will be different than one grown in Napa. Cows eating grass in England will produce a different milk than cows in Vermont. Which brings us back to chocolate. Oh, doesn’t everything!

Come to a chocolate tasting at our shop on Melrose and taste the difference in fine single origin chocolate or just pick up a few choice bars and have your own private tasting. It might be the most delicious research ever.

American Made: On The Vermont Cheese Trail

There he stood, tough looking but with kind eyes a striking amber color. With the name Thunder along with his long black goatee he resembled a character out of the show Portlandia – northwest urban hip. He was just missing the required piercings and tattoos. Oh yeah, and he is a goat.

Thunder was one of the many acquaintances we made while touring Vermont and striking out on the Cheese Trail. He is the main stud at Fat Toad Farm, that magical place where they make the goat milk caramel our students swoon over at our cheese classes. This small family farm, (they have about 100 goats just next to their red cottage), also makes phenomenal fresh goat cheese. I love the one with Maple – but they only sell those locally, out of a shed they’ve turned into a tiny shop.

A goat named Jupiter, who was over with the other females, stole my heart. She nuzzled and cuddled and made me want to move from my modest Hollywood home so I could have a few goats of my own.

The Calf That Ate My Skirt

Over on the Western edge of Vermont on the banks of Lake Champlain we had the good fortune to get a private tour of Shelburne Farms, a farm and educational center set on an old Vanderbilt Estate. Set amid acres of farmland and trails butting up against the lake there is a glorious hotel with huge porches in what was once a summer home for the Vanderbilts. There are also animals, a petting zoo, a farm, classrooms, an old milking barn that hosts performances, a world-class cheese making facility and some of the cutest brown cows I’ve ever met. Cute to the point of being distracting.

So cute that while talking to the herd manager I was oblivious to the fact that this little creature with the huge brown eyes had managed to consume the majority of my long gauze skirt. I looked down and there it was in her mouth! I slowly pulled it out, like a magician with the scarves coming out of his sleeve; it just kept coming and coming. A little slime here and there but no harm to the skirt. Alison, our tour guide, said a cow had once gotten most of her jacket. They’ll eat anything. Ah, the hazards of hanging with the animals.

Vermont Sunset

The Vermont Cheese Trail had been on my to-do list for a long time. Yes, I am a nerd, as is my husband Wally. We spend many of our vacations talking to the producers of our products at Fancifull, meeting with winemakers, cheesemakers, chocolatiers and such. Traveling to the areas where our food is made gives us sense of place. We get to see the operation personally, talk to the people making the food, smell the air, pet the animals, and feel like we are part of a community.

We are very much a part of the community that celebrates American Craftsmen, while also supporting people around the world who grow food responsibly.
I feel very strongly that they are the stewards of the land. They are growing food that is healthy while also taking care of the health of the planet. They ask us almost as many questions as we ask them. What do our customers like? Is the organic label important? This is a big question because, as one farmer said, “to do that you have to let the government run part of your business.” It isn’t because these people don’t farm organically. But the cost and the rules, often inane, can make operating a small farm with limited resources difficult.

We were encouraged when a farmer in the Hudson Valley told us that more and more young people are coming back to the farm rather than going off to college and on to new careers elsewhere. And they are coming back armed with new knowledge and better practices that make farming viable again. So, whereas a decade or so ago many farms were abandoned, now you have some flourishing due to the renaissance of American food. Yes you may pay a little more for artisanal food, but when we meet these farmers and see all the work they put in, we are getting a bargain. For most of them it is a passion, not just a job. They deserve to live comfortable lives as do their animals. The food they are producing is also higher in nutrients, so this is of personal benefit to all of us.

Thunder

I will try to stay off my soapbox, which I keep handy at all times, but I do think this celebration of American Food is vital to all of our survival. Organics and sustainability makes sense for our planet at large. I often get asked, “Is this fascination with food just a trend?” I hope not. I don’t think it is a trend at all. Fifty or sixty years ago this was not “artisan” food, it was just food. Big industry came in and took over and often went for the cheapest solution, not the best. I think producers will come and go and maybe our zeal will lessen as this becomes the new normal. With any new movement there is bound to be some overdoing. We all don’t necessarily need to know where every particle of food comes from and we certainly should never be pretentious or snobby about it. The people we meet aren’t. They are hard workers who want to create great food. My theory is that once you begin to eat real food it is hard to go back to industrialized food as your main diet. The stuff that is being created by Artisans the world over is just too darn good. And I intend to keep meeting them, one by one, so I can better understand the process and help bring their food to market. That is my passion.

Cheese Bread

Wally and Terry in Italy


If there is just one thing I love about my husband (and there are many) it is his attention to detail. This trait of his is one reason he is known for his Cheese Bread. He’s made it ever since I’ve known him. Even when on the road with his band in the 70s, Wally had an electric skillet in the bus so he could make it.

Yes it is simple, but the taste is in the details. He toasts the bread (sourdough) just so, fits the cheese like a tile layer putting together a mosaic, then the salt… I’ll let him give you the full rundown, if he will indulge.

If every chef has their star dish, this would be Wally’s. It has been his staple for breakfast for many a year. Our kids grew up on it. Today I watched him as he grabbed the Point Reyes Toma, like an artist with new paint. “Ahhh…Toma and my fresh tomatoes….”

Cheese Bread. I like the fact that it still excites him after more than 35 years of making it.

But that is another thing I love about him…

Wally: How I Do It.

Ah, so much hoopla about so little.
The first and most important thing is to start with good ingredients.

Bread: No light, airy, squishy breads, please. I generally like a good sourdough although a bit of the fig bread from the Breadbar is also a wonderful choice.
(The Fig Bread is also available at Fancifull and is finding its way into many of our gift baskets.)

A good cheese: Almost any kind of cheese works – but nothing pre-sliced! Cheddar, Brie, Goat Cheese – and today’s choice Toma, are all great.

Options: Fresh tomatoes from your garden are a great addition. Fresh herbs if you like. Slices of hard boiled egg would be great, too.

Toma Cheese Bread


1) Slice the cheese thinly – 1/8th inch. Could be grated but it’s easier to use slices.
2) Slice the tomatoes, chop the herbs and have ready any other ingredients you might want.
Tomatoes need to be at room temperature. (They should never be refrigerated anyway.)
3) Turn on the broiler or toaster oven to 400 degrees.
4) Toast the bread lightly in a toaster. For a richer version you can pan fry the bread in butter lightly on each side. Mmmmmm… Today I just used the toaster.
5) Lay out the cheese slices on the bread. I try not to leave any gaps. Don’t let the cheese hang over the edge – it will melt off and fall into the oven. Cover the bread
completely with the cheese.
6) Place the bred in the oven – you can put it on a piece of foil to catch drippings.
7) Let broil for 2 – 4 minutes. Time will vary depending on the type of cheese! Watch it. When it’s melting over the entire surface it’s ready.
8) Pull the rack out and add the tomatoes.
9) continue to broil for up to 1 minute.
10) Add fresh basil if desired. A pinch of salt if desired.
11) Enjoy the aroma while the cheese cools enough to eat!

You remembered to make your tea or espresso, right?

By the way, it was delicious! And my tomatoes this year are absolutely mahvelous.

Quit Wining and Enjoy Life

I’ve been on forums and read many a discussion regarding fine wine and “cheap” wine. One recent discussion revolved around what is the lowest cost wine you are willing to drink if you have a fine palate.
It is funny, because even though I sell wine for a living and have tasted thousands of wines from all regions of the world, I am intent on not becoming a wine snob. As I read about the pain people go through drinking “lesser” wines it made me think. I certainly love a good white burgundy, which is rarely a bargain, but I’ve also had $10 bottles of wine that are fine. I have no desire to go through life wearing blinders, closing myself off to whole categories of things and people. Here is what I realized: traveling is what can really make the difference in your palate and sensibility.

Our Wine Garden In UmbriaRecently, in Umbria, we bought many a bottle of local red wine at under 7 euro a bottle, some as little as 3 euro. When you are sitting on a porch in the hills, looking over Lake Trasimeno surrounded by herbs and olive trees, eating wild boar salami, peccorino cheese, focaccia and the like this wine is fine. I can’t imagine lamenting the quality of the wine – and some were better than others, and noted for the next trip to the store. It opens my taste buds to a greater variety of wines and food when I get home as well as how to enjoy them. This “far niente” is contagious. I grab a bottle of red, create a cheese plate and sit in my backyard with friends and enjoy the day, bringing a bit of Italy to them. For my formal Christmas dinner with prime rib I may opt for a better Bordeaux or perhaps a burgundy, it just seems to go with that particular flow and meal. Pairing food, wine, and atmosphere is one of my passions, so I indulge at every opportunity.

The impact traveling has had on our relationship with food and life is significant. I am thankful that it has taught me to relax and enjoy what is in front of us and take it as a whole rather than pick it apart. While attending a seminar on Italian wines I heard a famous restaurateur speak who had a wine cellar of tremendous renown. Tasting a simple wine from Sicily, he explained its virtues: it was a well made wine yet you don’t expect too much from it but it would be great with Pizza Margherita. He said it isn’t a “meditation wine,” meaning one of those big complex wines that you sip in front of a fire and marvel at the depth and textures in the wine – and possibly your life.
Isn’t that true of so many things we enjoy? There are movies you see to just relax and laugh and those that shift your viewpoints, books to read on the beach and those that require more time and attention, art that is playful and that which has a message to impart. Wine is no different. You still want well-made wine with balance and a degree of complexity, just as when I read a light book I still want good story telling.

The secret is to always find the good in life, relax and drink it in.